Quick reaction speed doesn’t hurt, either. To combat this, it helps if you have accounts at all major retailers with your payment information saved or otherwise on standby. By taking away purchasing opportunities for actual customers, scalpers artificially spike the supply so they can continue to resell the consoles at a higher price. First of all, remember that the reason your competition is so fast is because a majority use bots to automatically add a system to their cart and check out. While it may seem that the odds are not in your favor, there are some tips I can share to level the playing field. If you don’t arrive to an online restock and check out within the first ten seconds of a scheduled drop at retailers like Walmart or Best Buy, you’re out of luck, as scalpers, parents, and people who just want a console snap up stock frustratingly fast. Online queues are no better than those physical lines as people refresh retailer pages. Amid this, it’s not uncommon to see this trickle down in the form of people lining up outside of stores for these expensive consoles. This created a global chip shortage, pitting Sony and Microsoft against vehicle manufacturers like Ford and computing companies such as Apple.
While that would be fine if supply could match demand, COVID severely hampered silicon chip production. With more people bored at home, demand for consumer electronics-particularly gaming consoles-has reached unprecedented heights. Compounding the supply issue is that this latest round of debuts arrived at the height of a global pandemic. Whenever a new generation of gaming consoles arrives, it’s normal for scalpers to come out of the woodwork to snap up hard-to-find systems and sell them at high markups.
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